The black and white tones of Gabrielle Aplin 's are soft and subtle which relate to the type of music she sings. It is simple.but eye catching. It's very effective.
The cd is colourful and bold compared to the rest of the pak but the umbrella and balloons are also multicoloured like the rainbow which gives you a visual link.
All of her products link to each other which will make her audience immediately know it is her album which is what you want in a CD.
This is my favourite image from her pa. it's so effective yet so simple. I want something like this in my pak as we have similar audiences.
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