Hello!
Following our feedback from our pitch, I decided to change some aspects of my industry post. We decided not to be so inspired by Taylor Swift and instead follow artist more like Gabrielle Aplin.
Our chosen record label is Universal Music Group. It is one of the largest music corporation. We feel as though our artist being signed to such a large company will give them bigger opportunities, such as more money being invested into them and therefore there is a lot more confidence that they will get recognition. This also allows higher quality products, such as singles and music videos.
Gabrielle Aplin, one of our influences, is signed to Parlophone, which is owned by Warner Music Group. This is also a part of the 'big three', just like Universal. However, Universal is bigger.
Taylor Swift is signed to the independent label 'Big Machine Records' which specializes in country music. Big Machine Records' distributor is Universal Music Group. While we are inspired much more by other artist, we want our artist to be a household name, just like Taylor.
Our target audience is teenage girls, who are avid users of the internet and social media. Because of this, our song will be available for internet download and available to listen to online streaming applications, such as Spotify and Pandora. Although Taylor has not allowed any of her music to be streamed online, we disagree with this and want our artist to get as much exposure as possible.
- Jess
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